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New Tech Equals New Pricing - How to Square the Circle

With new technologies comes added value, either in terms of efficiency, speed or ease of use. The firm has invested both time and money – and taken the risk – to integrate this new technological resource into its operations,

With new technologies comes added value, either in terms of efficiency, speed or ease of use. The firm has invested both time and money – and taken the risk – to integrate this new technological resource into its operations, but many wonder who receives the benefit. Ideally the client, the firm AND the lawyer do. However, using hourly-billing means less revenue for the firm and less hours for the lawyer, leaving many conflicted about the benefits of innovation.

Watch this on-demand webinar to hear from two of our member firm veterans who are working to solve this problem. Innovation Manager Sam Moore faced this challenge when he integrated Luminance Discovery (an AI-assisted contract review software) at his firm Burness Paull (member firm for Scotland). Similarly, Brian Gribben, Marketing, Communications and Business Development Director at Arendt & Medernach (member firm for Luxembourg) has encountered this dilemma in his past roles at three global law firms, and he now advocates leading-edge pricing.

During this webinar, Sam and Brian share their experiences and discuss what techniques and approaches you can use to make clients happier while also helping the firm succeed.

CONTRIBUTORS

  • Sam Moore,(Previous) Innovation Manager, Burness Paull LLP (Member Firm for Scotland)

    Sam leads business transformation projects across every division of Burness Paull. In particular, Sam helps teams within the firm to identify opportunities for automation and/or augmented workflows, making sure that Burness Paull takes full advantage of innovations in legal technology in delivering our services and delighting our clients.

  •  Brian Gribben, Marketing, Communication & Business Development Director, Arendt & Medernach (Member Firm for Luxembourg)  Remove Edit

    Brian is an experienced and commercially focused business development and marketing leader within the legal sector. He has worked at 3 global law firms, helping to shape and implement BD, pricing and marketing strategies and leading high performance teams. Prior to working in the legal sector, Brian held senior roles within FTSE100 technology, Big 4 Accountancy, Private Equity and Fortune 100 companies. He is also on the Board of the Big Innovation Centre in London.

    Now working in Luxembourg, Brian is leading the BD, marketing and communications function for the largest law firm in Luxembourg with offices in London, New York, Hong Kong, Dubai, Moscow and Paris. He has significant sector experience within the Finance, Banking and Insurance sectors, and works extensively within the European Funds industry.

    Brian has a reputation for driving leading edge pricing strategies and is a legal sector public speaker on pricing and negotiation as well as the author of articles and book chapters on this subject.